PEOPLE

Sheridan Celebrates Four Years of Providing Comfort to People Facing Homelessness Through SleepSafe

November 2023

“Through SleepSafe, we are providing the simple comforts of a home for those in need by supporting over 600 local community organizations, in partnership with StreetSmart Australia.”

– Andrew Seargeant, Sheridan, group general manager

September marked four years of Sheridan’s SleepSafe, an initiative that provides dignity and care to people facing homelessness by distributing sleep kits of towels and sheet sets to those in need. For every $15 raised, a sleep kit is distributed to someone facing homelessness.

Over $1.9 million have been raised so far, which provides more than 127,000 sleep kits.

To celebrate SleepSafe’s anniversary, our Sheridan stores across Australia hosted meet and greets with community partners.

“With the majority of SleepSafe donations, these meet and greets allowed our hardworking retail staff to hear the impact SleepSafe has on our communities firsthand,” said Andrew Seargeant, Sheridan, group general manager. “Through SleepSafe, we are providing the simple comforts of a home for those in need by supporting over 600 local community organizations, in partnership with StreetSmart Australia.”

The Sheridan marketing team also visited two local organizations: Launchpad Youth and Lou’s Place.

Launchpad Youth has been a SleepSafe partner since 2020, receiving nearly 100 kits. The organization supports young people and their families who are homeless or at risk of homelessness.

Lou’s Place has been a SleepSafe partner since 2021, receiving over 350 kits. The organization serves as a daytime drop-in space for women who are in crisis, feeling isolated or in need of support.

HanesBrands is committed to improving the lives of more than 10 million people around the world.